Winter 2026
Conceived as an artistic project and photographed by Juergen Teller the Winter 2026 campaign is set against the distinctive character of Milan, moving between intimate interiors, organic architecture, open-air sculptures, and the natural landscape.
From Villa Terenzio Belloli to Fondazione Pagani, the city reveals a pronounced contrast between brutalism and sensuality, with monumental structures giving way to moments of intimacy and unexpected softness.
Reflecting Creative Director Louise Trotter’s vision for Bottega Veneta as a house where craft and creativity are continually interwoven, the campaign explores the many hidden and visible sides of Milan, its nuanced beauty and artistic depth.